High efficiency with a modular approach
C4Real’s working method has a concept phase and a production phase, preceded by an analysis. In order to use the right plan of approach and the explainer video, it is important to know exactly how the process of onboarding goes and what all the steps are. This was worked out in detail in close cooperation with Just Eat Takeaway. Then a systematic approach was worked on and the script, storyboard and style frames were developed. The explainer videos are designed entirely in the style and branding of Just Eat Takeaway. The concept for the explainer videos was built up modularly per subject. This way any new adjustments can easily be implemented without having to modify the entire video. Since the video had to be produced in so many different languages, this also saves a lot of time and energy in the future in the event of changes. Super-efficient or what?