How do you have a successful 3D animation created?

3D animation is a modern graphic technique that allows you to represent perspective and depth in an animation.

Thanks to the realistic, three-dimensional image that can be created with this technique, it has gained a lot of popularity in recent years. For example, it is very popular with marketing companies because you can use these animations to show a product before it is even realized. You can also zoom in on small details and show corners that you wouldn't be able to show with 2D animations. Are you considering 3D animation? In this article, we discuss what is involved in this process.


The storyboard
If you want to make a successful 3D animation, it is important that you have a clear idea of exactly what you want to tell. Think carefully about what story you want to convey and what you hope to achieve with the film. Then the storyboard can be drawn up. A storyboard consists of a collection of sketches that together roughly represent how the movie will turn out. At this stage, a lot of adjustments can still be made, so it is important for the client to give clear feedback. This phase also determines how the camera will move through the various scenes. It is therefore important to be clear about this beforehand: Do you want the camera to zoom in or out at specific moments? Do you want the camera to move through space or around a product?

Modeling
Once the storyboard is finished (and approved), then modeling can begin. During this phase, the "real work" takes place: the pictures are brought to life to create three-dimensional images of the sketched drawings. This is a labor-intensive process, which of all the parts will probably take the most time. Once the modeling is successful, you will already be able to see a rough version of the final result.

Texturing
Texturing the animations is also an important part of the process. If you would like a successful 3D animation, it is important that the image looks realistic and has the right atmosphere. This can be done by texturing. For example, this stage involves making sure that the different materials in the movie have a realistic texture so that they look lifelike.

Rendering
One of the final steps is rendering. This is a term from the graphics industry, indicating that the various images are put together in sequence. After rendering, the 3D animation is as good as finished. However, at this stage you can often choose to add music or sound effects.

Use case Thales Radar Technology

Thales developed a radar technology of utmost importance to its customers. To show the advantages of this technology and persuade its customers, Thales had a 3D animation made. The result is definitely worth seeing.

Tips for a successful result
If you would like to have a successful 3D animation made, it is important to have a clear idea of exactly what the purpose of the animation is and what message you want to convey. It can also be wise to stay intensively involved in the process. In the various stages of developing the animations, things can still be adjusted. Communicating clearly what you want will ensure that you are ultimately satisfied with the end result.

Do you have a complex issue you want to clarify? We are here for you.

Do you have a question, want to know more about our approach or want more information about a specific challenge? Don't hesitate and feel free to contact us. We look forward to helping you further.

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Do you have a complex issue you want to clarify? We are here for you.

Do you have a question, want to know more about our approach or want more information about a specific challenge? Don't hesitate and feel free to contact us. We look forward to helping you further.

Get in touch

Do you have a complex issue you want to clarify? We are here for you.

Do you have a question, want to know more about our approach or want more information about a specific challenge? Don't hesitate and feel free to contact us. We look forward to helping you further.

Get in touch