THE CHALLENGE: A CORPORATE FILM THAT MAKES AN IMPACT
THE CHALLENGE: A CORPORATE FILM THAT MAKES AN IMPACT
THE CHALLENGE: A CORPORATE FILM THAT MAKES AN IMPACT
THE CHALLENGE: A CORPORATE FILM THAT MAKES AN IMPACT
Dura Vermeer. A leading national family business with activities in the areas of residential construction, non-residential construction, infrastructure and engineering. A company that exists for over 165 years. C4Real was commissioned to make the corporate film for the group in which the motives of Dura Vermeer are central. Not to show the stakeholders and clients which building projects Dura Vermeer builds, most of them know that, but to tell the why and value behind the story of Dura Vermeer.
How do you show the world what really matters?
WITH AN IMPACTFUL CORPORATE FILM
To make an impact, a corporate film must first and foremost tell a story (storytelling). The film is often shown to stakeholders and customers by the company, and they need to get a sense of what the company actually is and what it stands for. Good storytelling helps not only to captivate the audience but also to make a statement about yourself. For Dura Vermeer, it's not about short-term projects and making a quick profit. No, it's about the long term, creating value with themes such as sustainability, pleasant and healthy living and working, digitalization, diversity and inclusion, innovation and a safe infrastructure. Thinking along with the customer and working together with partners on tomorrow's society.
To make an impact, a corporate film must first and foremost tell a story (storytelling). The film is often shown to stakeholders and customers by the company, and they need to get a sense of what the company actually is and what it stands for. Good storytelling helps not only to captivate the audience but also to make a statement about yourself. For Dura Vermeer, it's not about short-term projects and making a quick profit. No, it's about the long term, creating value with themes such as sustainability, pleasant and healthy living and working, digitalization, diversity and inclusion, innovation and a safe infrastructure. Thinking along with the customer and working together with partners on tomorrow's society.
To make an impact, a corporate film must first and foremost tell a story (storytelling). The film is often shown to stakeholders and customers by the company, and they need to get a sense of what the company actually is and what it stands for. Good storytelling helps not only to captivate the audience but also to make a statement about yourself. For Dura Vermeer, it's not about short-term projects and making a quick profit. No, it's about the long term, creating value with themes such as sustainability, pleasant and healthy living and working, digitalization, diversity and inclusion, innovation and a safe infrastructure. Thinking along with the customer and working together with partners on tomorrow's society.
Dura Vermeer Corporate Video
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"I think it is important to have a good sparring partner who also dares to question things and enter into dialogue. At C4Real I find that. They are very involved and work with great enthusiasm in a pleasant and professional way. I am very satisfied with this film. It has become a good film that achieves the goal and makes an impact."
Glenn Mason
Head of Corporate Communications
Through dialogue the best result
COMMITTED, PROFESSIONAL AND CLEAR
C4Real has set up its process with a concept and production phase after intake. Throughout the process there is continuous coordination. Glenn Metselaar, Head of Corporate Communications at Dura Vermeer: 'You also have to have a click with each other. I find it important to have a good sparring partner who dares to question things and enter into dialogue. This is what I find at C4Real. They are very involved and work with great enthusiasm in a pleasant and professional way.
Glenn continues: 'Based on the briefing, we first work on a concept. By means of script, storyboard and style frames you know exactly what you will get in the concept phase. This is how you agree with each other and with the storyboards, among other things, it is easy to communicate internally to the stakeholders. Also in the execution, where it is about the actors, the music, the locations and so on; all aspects are well thought through during the process. Finally, there is a clear ' final close': this is how we do it and we stick to the plan. This prevents extra costs later and surprises later. This is not the case with C4Real. They have never missed a deadline!
C4Real has set up its process with a concept and production phase after intake. Throughout the process there is continuous coordination. Glenn Metselaar, Head of Corporate Communications at Dura Vermeer: 'You also have to have a click with each other. I find it important to have a good sparring partner who dares to question things and enter into dialogue. This is what I find at C4Real. They are very involved and work with great enthusiasm in a pleasant and professional way.
Glenn continues: 'Based on the briefing, we first work on a concept. By means of script, storyboard and style frames you know exactly what you will get in the concept phase. This is how you agree with each other and with the storyboards, among other things, it is easy to communicate internally to the stakeholders. Also in the execution, where it is about the actors, the music, the locations and so on; all aspects are well thought through during the process. Finally, there is a clear ' final close': this is how we do it and we stick to the plan. This prevents extra costs later and surprises later. This is not the case with C4Real. They have never missed a deadline!
C4Real has set up its process with a concept and production phase after intake. Throughout the process there is continuous coordination. Glenn Metselaar, Head of Corporate Communications at Dura Vermeer: 'You also have to have a click with each other. I find it important to have a good sparring partner who dares to question things and enter into dialogue. This is what I find at C4Real. They are very involved and work with great enthusiasm in a pleasant and professional way.
Glenn continues: 'Based on the briefing, we first work on a concept. By means of script, storyboard and style frames you know exactly what you will get in the concept phase. This is how you agree with each other and with the storyboards, among other things, it is easy to communicate internally to the stakeholders. Also in the execution, where it is about the actors, the music, the locations and so on; all aspects are well thought through during the process. Finally, there is a clear ' final close': this is how we do it and we stick to the plan. This prevents extra costs later and surprises later. This is not the case with C4Real. They have never missed a deadline!
The corporate value film
THE END RESULT
The corporate value film tells the story of a family. A family that comes into contact with Dura Vermeer's projects in everyday life. At home, at work and on the road. The world changes and never seems to stand still. This requires continuous adaptation, agility and improvement of everything around us, for that better world. The corporate film consists of a film production, working with an extensive film crew of director, cameraman, production manager, head of lighting and technology, and so on, and was shot with HQ cameragear. The film footage was then upgraded with 3D animation and motion graphics. The whole thing is supported by a directed voice-over and a piece of music composed entirely for this film.
The corporate value film tells the story of a family. A family that comes into contact with Dura Vermeer's projects in everyday life. At home, at work and on the road. The world changes and never seems to stand still. This requires continuous adaptation, agility and improvement of everything around us, for that better world. The corporate film consists of a film production, working with an extensive film crew of director, cameraman, production manager, head of lighting and technology, and so on, and was shot with HQ cameragear. The film footage was then upgraded with 3D animation and motion graphics. The whole thing is supported by a directed voice-over and a piece of music composed entirely for this film.
The corporate value film tells the story of a family. A family that comes into contact with Dura Vermeer's projects in everyday life. At home, at work and on the road. The world changes and never seems to stand still. This requires continuous adaptation, agility and improvement of everything around us, for that better world. The corporate film consists of a film production, working with an extensive film crew of director, cameraman, production manager, head of lighting and technology, and so on, and was shot with HQ cameragear. The film footage was then upgraded with 3D animation and motion graphics. The whole thing is supported by a directed voice-over and a piece of music composed entirely for this film.
Impactful corporate film in pictures
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"With our specialized knowledge, down-to-earth approach and creative problem-solving ability, we always go for maximum customer value and work to build lasting relationships with our clients."
Ton Kuper
CEO, C4Real
"With our specialized knowledge, down-to-earth approach and creative problem-solving ability, we always go for maximum customer value and work to build lasting relationships with our clients."
Ton Kuper
CEO, C4Real
"With our specialized knowledge, down-to-earth approach and creative problem-solving ability, we always go for maximum customer value and work to build lasting relationships with our clients."
Ton Kuper
CEO, C4Real
Want to improve your business performance? We are here for you.
Do you have a question, want to know more about our approach or want more information about a specific challenge? Don't hesitate and feel free to contact us. We look forward to helping you further.
Want to improve your business performance? We are here for you.
Do you have a question, want to know more about our approach or want more information about a specific challenge? Don't hesitate and feel free to contact us. We look forward to helping you further.
Want to improve your business performance? We are here for you.
Do you have a question, want to know more about our approach or want more information about a specific challenge? Don't hesitate and feel free to contact us. We look forward to helping you further.