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EXPLANATION ANIMATION FOR SUCCESSFUL RESTAURANT ONBOARDING

EXPLANATION ANIMATION FOR SUCCESSFUL RESTAURANT ONBOARDING

EXPLANATION ANIMATION FOR SUCCESSFUL RESTAURANT ONBOARDING

CUSTOMER

JUST EAT TAKEAWAY


SERVICES

Explanatory animation
Instructional video

THE CHALLENGE: UNAMBIGUOUSLY ONBOARDING LOTS OF RESTAURANTS WORLDWIDE

Who doesn't know it? Just Eat Takeaway, known in the Netherlands as Thuisbezorgd. Outside of China, it is the largest meal delivery platform worldwide. Especially through acquisitions, the company has grown exponentially in recent years, from 50,000 to more than 550,000 connected restaurants, in already 25 countries. The growth is not out of it for now, and that creates a challenge. After all, how do you ensure that so many restaurateurs are connected to JustEat Takeaway quickly, easily and unambiguously without having the service capacity to do so? C4Real received this question and came up with the solution: explainer animations.

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How can you onboard so many restaurants worldwide at once?

THE SOLUTION: WITH EXPLAINER ANIMATIONS!

To dive into the numbers for a moment: to onboard 1 restaurant, it takes a service employee 35 to 60 minutes. Count how many hours it takes to connect thousands of new restaurants! That's a lot of service employees, not really feasible. How then? C4Real came up with a solution. A solution in the form of a system of explanation animations in many different languages. These animations clearly explain in pictures what a restaurant owner needs to do to join the platform, how the system of ordering and delivery works and which extra services he/she can use, such as the loyalty program and the partner webshop. This way, all restaurant owners get the same basic information. For further questions, refer to customer service.

To dive into the numbers for a moment: to onboard 1 restaurant, it takes a service employee 35 to 60 minutes. Count how many hours it takes to connect thousands of new restaurants! That's a lot of service employees, not really feasible. How then? C4Real came up with a solution. A solution in the form of a system of explanation animations in many different languages. These animations clearly explain in pictures what a restaurant owner needs to do to join the platform, how the system of ordering and delivery works and which extra services he/she can use, such as the loyalty program and the partner webshop. This way, all restaurant owners get the same basic information. For further questions, refer to customer service.

To dive into the numbers for a moment: to onboard 1 restaurant, it takes a service employee 35 to 60 minutes. Count how many hours it takes to connect thousands of new restaurants! That's a lot of service employees, not really feasible. How then? C4Real came up with a solution. A solution in the form of a system of explanation animations in many different languages. These animations clearly explain in pictures what a restaurant owner needs to do to join the platform, how the system of ordering and delivery works and which extra services he/she can use, such as the loyalty program and the partner webshop. This way, all restaurant owners get the same basic information. For further questions, refer to customer service.

The visual solution in pictures

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Do you have a question, want to know more about our approach or want more information about a specific challenge? Don't hesitate and feel free to contact us. We look forward to helping you further.

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'We were looking for a party we felt could handle this job well, also given its large workload. At C4Real we found this. Quality comes first of course, but we also had to work in a smart way and C4Real certainly showed that and incorporated it in the solution. We therefore look back on the cooperation with a satisfied feeling and we are very happy with the end result.

Femke Welhuis

Manager Partner Brand Marketing

With modular mode of operation much efficiency

THE PROCESS

C4Real's working method has a concept phase and a production phase, preceded by an analysis. After all, to create the right plan of action and the explainer animations, it is important to know exactly how the process of onboarding goes and what all the steps are. This was worked out in close cooperation with Just Eat Takeaway down to the smallest details. We then worked on a systematic approach and developed the script, storyboard and style frames. The explanation animations were designed entirely in the style and branding of Just Eat Takeaway. The concept for the explainer animations was built modularly per topic. Any new adjustments can thus be easily implemented without having to modify the entire animation. Since the animation had to be worked out in so many different languages, this also saves a lot of time and energy in the event of any future changes. Super efficient!

C4Real's working method has a concept phase and a production phase, preceded by an analysis. After all, to create the right plan of action and the explainer animations, it is important to know exactly how the process of onboarding goes and what all the steps are. This was worked out in close cooperation with Just Eat Takeaway down to the smallest details. We then worked on a systematic approach and developed the script, storyboard and style frames. The explanation animations were designed entirely in the style and branding of Just Eat Takeaway. The concept for the explainer animations was built modularly per topic. Any new adjustments can thus be easily implemented without having to modify the entire animation. Since the animation had to be worked out in so many different languages, this also saves a lot of time and energy in the event of any future changes. Super efficient!

C4Real's working method has a concept phase and a production phase, preceded by an analysis. After all, to create the right plan of action and the explainer animations, it is important to know exactly how the process of onboarding goes and what all the steps are. This was worked out in close cooperation with Just Eat Takeaway down to the smallest details. We then worked on a systematic approach and developed the script, storyboard and style frames. The explanation animations were designed entirely in the style and branding of Just Eat Takeaway. The concept for the explainer animations was built modularly per topic. Any new adjustments can thus be easily implemented without having to modify the entire animation. Since the animation had to be worked out in so many different languages, this also saves a lot of time and energy in the event of any future changes. Super efficient!

The added value of explainer animations

THE END RESULT

In the explainer animations, the entire onboarding process at Just Eat Takeaway with all related information was explained simply and unambiguously. For maximum understanding, the animation is supported by universal visuals and a universal name for the fictional restaurant: "Yummy foods." For restaurant owners, the necessary information is explained in such a comprehensible way. He/she is taken through the whole process step by step. By choosing an explanation animation, it was also possible to simultaneously highlight the extra services for the restaurant owner, such as the loyalty system and the partner webshop. Moreover, the restaurant owner can always watch the animation again.

In the explainer animations, the entire onboarding process at Just Eat Takeaway with all related information was explained simply and unambiguously. For maximum understanding, the animation is supported by universal visuals and a universal name for the fictional restaurant: "Yummy foods." For restaurant owners, the necessary information is explained in such a comprehensible way. He/she is taken through the whole process step by step. By choosing an explanation animation, it was also possible to simultaneously highlight the extra services for the restaurant owner, such as the loyalty system and the partner webshop. Moreover, the restaurant owner can always watch the animation again.

In the explainer animations, the entire onboarding process at Just Eat Takeaway with all related information was explained simply and unambiguously. For maximum understanding, the animation is supported by universal visuals and a universal name for the fictional restaurant: "Yummy foods." For restaurant owners, the necessary information is explained in such a comprehensible way. He/she is taken through the whole process step by step. By choosing an explanation animation, it was also possible to simultaneously highlight the extra services for the restaurant owner, such as the loyalty system and the partner webshop. Moreover, the restaurant owner can always watch the animation again.

A successful explanation animation in pictures

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"With our specialized knowledge, down-to-earth approach and creative problem-solving ability, we always go for maximum customer value and work to build lasting relationships with our clients."

Ton Kuper

CEO, C4Real

Free consultation

"With our specialized knowledge, down-to-earth approach and creative problem-solving ability, we always go for maximum customer value and work to build lasting relationships with our clients."

Ton Kuper

CEO, C4Real

Free consultation

"With our specialized knowledge, down-to-earth approach and creative problem-solving ability, we always go for maximum customer value and work to build lasting relationships with our clients."

Ton Kuper

CEO, C4Real

Free consultation

Do you have a complex issue you want to clarify? We are here for you.

Do you have a question, want to know more about our approach or want more information about a specific challenge? Don't hesitate and feel free to contact us. We look forward to helping you further.

Get in touch

Do you have a complex issue you want to clarify? We are here for you.

Do you have a question, want to know more about our approach or want more information about a specific challenge? Don't hesitate and feel free to contact us. We look forward to helping you further.

Get in touch

Do you have a complex issue you want to clarify? We are here for you.

Do you have a question, want to know more about our approach or want more information about a specific challenge? Don't hesitate and feel free to contact us. We look forward to helping you further.

Get in touch