GAIA PRODUCT INTRODUCTION

GAIA PRODUCT INTRODUCTION

GAIA PRODUCT INTRODUCTION

CLEARLY COMMUNICATED THE BENEFITS OF THE NEW FUGRO PLATFORM.

A world plays out beneath our feet and buildings that we hardly think about. Fugro does. Fugro is the world's largest Geo-data specialist. The company collects and analyzes extensive information about the earth and the structures built on it.

Every day, some 10,000 employees in 65 countries work on the best digital solutions to build the world safely and sustainably. To achieve that, Fugro provides project-critical information about the soil on which to build. In this case through Gaia Insight; a platform that provides geotechnical, geological and structural insights to accelerate construction projects. The platform integrates soil testing, real-time IoT (sensors) and third-party data. 

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Underground sensor technology makes a difference

"How do you make our sensor technology visible that also works underground?" That's the challenge Fugro presented to C4Real. Fugro found it difficult to convey the added value of Gaia Insight. "We immediately recognized how much impact this technology has in all kinds of geo-projects and we had several ideas to communicate this in a visual-strategic way."

"How do you make our sensor technology visible that also works underground?" That's the challenge Fugro presented to C4Real. Fugro found it difficult to convey the added value of Gaia Insight. "We immediately recognized how much impact this technology has in all kinds of geo-projects and we had several ideas to communicate this in a visual-strategic way."

"How do you make our sensor technology visible that also works underground?" That's the challenge Fugro presented to C4Real. Fugro found it difficult to convey the added value of Gaia Insight. "We immediately recognized how much impact this technology has in all kinds of geo-projects and we had several ideas to communicate this in a visual-strategic way."

Gaia product presentation

Remon Pot

Global Product Owner Digital Platforms at Fugro

"We asked C4Real to help us with a launch's video of Gaia Insight; our door to the underground. The design team did an excellent job summarizing the technology, our work and the value we provide to society. It was a pleasure to work with C4Real. ... "

Huge number of requests after launch

To ensure maximum impact from launch, we created an impressive 3D animation for Gaia Insight's global product launch. In it, we visualized that the different types of crucial geo-information are easily bundled together, allowing the user of the platform to make the right decisions faster. That this leads to time savings and far fewer failure costs is a logical consequence. Control through technology, that is the thrust of the films, which also include a continuous storyline for follow-up videos. And that thrust is catching on. The many good reactions that followed showed that the target audience appreciates our video. The subject matter may be complex, but the content of the video is especially clear. Partly because of this, the launch of Gaia Insight brought about a big boost in awareness and attention. For example, the platform was immediately picked up by international media, from Switzerland to Australia. Fugro immediately received a huge number of requests after the launch of Gaia Insight. This shows that there is a clear need in the market for such a platform. And that the target group immediately saw the benefits due to the strong visualization. The Fugro share went up 4.77% after that day, so the mood was great. We are proud to have achieved this in partnership with Fugro in such a short time.

To ensure maximum impact from launch, we created an impressive 3D animation for Gaia Insight's global product launch. In it, we visualized that the different types of crucial geo-information are easily bundled together, allowing the user of the platform to make the right decisions faster. That this leads to time savings and far fewer failure costs is a logical consequence. Control through technology, that is the thrust of the films, which also include a continuous storyline for follow-up videos. And that thrust is catching on. The many good reactions that followed showed that the target audience appreciates our video. The subject matter may be complex, but the content of the video is especially clear. Partly because of this, the launch of Gaia Insight brought about a big boost in awareness and attention. For example, the platform was immediately picked up by international media, from Switzerland to Australia. Fugro immediately received a huge number of requests after the launch of Gaia Insight. This shows that there is a clear need in the market for such a platform. And that the target group immediately saw the benefits due to the strong visualization. The Fugro share went up 4.77% after that day, so the mood was great. We are proud to have achieved this in partnership with Fugro in such a short time.

To ensure maximum impact from launch, we created an impressive 3D animation for Gaia Insight's global product launch. In it, we visualized that the different types of crucial geo-information are easily bundled together, allowing the user of the platform to make the right decisions faster. That this leads to time savings and far fewer failure costs is a logical consequence. Control through technology, that is the thrust of the films, which also include a continuous storyline for follow-up videos. And that thrust is catching on. The many good reactions that followed showed that the target audience appreciates our video. The subject matter may be complex, but the content of the video is especially clear. Partly because of this, the launch of Gaia Insight brought about a big boost in awareness and attention. For example, the platform was immediately picked up by international media, from Switzerland to Australia. Fugro immediately received a huge number of requests after the launch of Gaia Insight. This shows that there is a clear need in the market for such a platform. And that the target group immediately saw the benefits due to the strong visualization. The Fugro share went up 4.77% after that day, so the mood was great. We are proud to have achieved this in partnership with Fugro in such a short time.

Fugro Gaia product introduction in pictures

Visual impressions of Plus Ultra Amsterdam

Visual impressions of Plus Ultra Amsterdam

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