VISUAL APPROACH RESULTS IN DEALS WITH MULTINATIONALS
Success for Field in a Box. TenCate developed 'Field in a box,' the first modular sports fields that make sports accessible to everyone, including those born in less fortunate places. To draw attention to these innovative sports fields, we made an animation together with TenCate to explain the system. We also created a film that fitted into the visual communication strategy and emphasized the development of the communities where the fields would be placed. The impact was great. The first fields have now been sold to multinationals in Europe, India and America.
For the global content strategy of Field in a box, we won a Platinum MarCom Award and for the video "Field in a box - community development with sports in India" we won a Gold MarCom Award.
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Visual guidance of target groups
Community development in India
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Do you have a question, want to know more about our approach or want more information about a specific challenge? Don't hesitate and feel free to contact us. We look forward to helping you further.
"C4Real's fine cooperation and professional approach helped us achieve a fantastic result."
Hein Heerink
Managing Director Fibres and Fabrics, TenCate Grass