Use Case
SUCCESSFUL TRADE SHOWS THROUGH VISUALISATIONS
At Brink Climate Systems, everything revolves around comfort and health in homes. Their solutions for ventilation, heating, cooling and hot water preparation enable people to enjoy a comfortable and healthy home environment without worry. But how do you tell this complex story at a busy trade fair like VSK or ISH, where everyone is vying for attention?
We developed together a powerful visual strategy, where the principle was always the same: one cohesive story that stands out, is understandable and engages visitors.
Success Story
''We are very pleased with the collaboration with C4Real and the realized animations. We use them everywhere and ensure that we are seen at trade shows."
The strategy began by defining clear objectives. What do we want visitors to remember? How do we make our products and technology visible and understandable? From these questions arose a coherent plan in which all visual elements — from 3D animations to exhibition films — collaborated to tell Brink's story convincingly.
On the exhibition floor, animations and interactive content ensured that passersby stopped and became actively engaged. Visitors could see how products like Flair, Pure Induct, and Elan 4 work, and thanks to the visual explanations, the technology became immediately understandable.
“C4Real helps us with a coherent overall story that stands out and makes our technology understandable.” – Wendy Wind, International Marketing Manager, Brink Climate System
Visualizations that make a difference
Thanks to this approach, Brink Climate Systems achieved impressive results. The trade stand attracted more visitors than ever, while the complex solutions were explained in a clear and understandable way. Furthermore, a consistent visual line was established, which can also be used at future trade shows.
What made this impact possible were the powerful visualizations developed by C4Real: 3D animations that brought the technology to life and provided immediate insight, trade films that told the brand story in just a few seconds and managed to capture the attention of passersby, and interactive content that invited visitors to actively explore and significantly increased engagement.
The specialist in high-quality visualizations
Reliable partner
relieving in the entire process
proven track record
sparring partner for complex challenges
award-winning agency
Do you have a complex proposition that needs to be explained clearly? Or an ambitious product or project that should make an impact on your target audience? At C4Real, we make it visually understandable and unforgettable. With over 17 years of experience, we assist you from strategy and concept to creation and implementation, ensuring that your story stands out, resonates, and delivers results.
