Use Case
HUMAN TECHNOLOGY
University of Twente frequently uses presentations, films, and events to promote itself. Making an impact at these moments is essential. They asked C4Real to further increase this impact by developing a trailer that captivates their audience. With the trailer, they immediately draw attention to show who they are.
For a good first impression, you have only a short time. The first seconds of a presentation are therefore very important, but are often missed because the audience is still busy with other things. University Twente did not want to wait but wanted to grab attention immediately and show what it stands for. The challenge was to create a short trailer that is comprehensive because the University has plenty to say. Careful thought had to be given to which topics should be addressed and in what way this could be visualised.
In about 30 seconds, all the core values of the UT will be presented. These core values are visualized through a DNA strand, a clear connection between the work and the identity of the University of Twente. Through pop-up displays, more is made clear about the different strengths of the University.
C4Real has created a short, flashy trailer in which audio and visuals are intertwined. As soon as the speakers are turned up and the trailer starts playing, everyone is on the edge of their seat, captivated by the specially composed music line and spectacular visuals that contribute to a complete story in 30 seconds. A very powerful representation of UT in a short time.
The specialist in high-quality visualizations
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Do you have a complex proposition that needs to be explained clearly? Or an ambitious product or project that should make an impact on your target audience? At C4Real, we make it visually understandable and unforgettable. With over 17 years of experience, we assist you from strategy and concept to creation and implementation, ensuring that your story stands out, resonates, and delivers results.
