THE CHALLENGE OF TENCATE
Every organization will recognize it: to communicate optimally with each other and to function as a team, information management must be in order. Often, information is partly hidden in the minds of people and partly in systems and folders on laptops and desktops. The desire of materials technology company TenCate was to unlock the essence of the information and to make it visually apparent as an overarching umbrella of content, so that stakeholders and interested parties maintain access to the message of the corporate story and understand it directly.
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"The result cannot be expressed in value. It has helped us as a group of companies to capture the overarching storyline in moving and static images. It has greatly assisted us in our external and internal communication."
Jaap de Carpentier Wolf
Hoofd Corporate Communicatie, TenCate