VISUAL STORYTELLING AS A ACCELERATOR FOR INDUSTRY 4.0
The Fraunhofer Project Center (FPC) at the University of Twente is a leader in guiding manufacturing companies towards Industry 4.0. This transformation demands a fundamentally different way of thinking and working – from automation to artificial intelligence. The challenge: how do you engage all stakeholders – from business to government – in a technological narrative that is often abstract and complex?
FPC wanted to make the added value of their Advanced Manufacturing Center and the impact of smart technology tangible, to create support and encourage companies to adopt this new industrial standard.
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Visual storytelling that makes technology understandable and appealing
Fraunhofer Project Center
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"C4Real understood us very well and perfectly translated the complex technical information we work with into visuals that resonate with our target audience and stakeholders."
Biba Visnjicky
Managing Director, Fraunhofer Project Center