REVOLUTIONARY POWDER COATING PROCESS

REVOLUTIONARY POWDER COATING PROCESS

REVOLUTIONARY POWDER COATING PROCESS

REVOLUTIONARY POWDER COATING PROCESS

Royal DSM NV asked C4Real to create a visualization for a new coating product, Uralac Ultra, that they are offering on the market. This is truly a revolutionary product in the field of coating MDF. The traditional way of coating often involves the use of paint and involves an environmentally intensive and chemical process. This can have adverse environmental and health effects. DSM's new and innovative product is powder coating. What is revolutionary about this is that the powder coating is heated via an electrostatic process and thus adheres to the MDF. No chemicals are used, making the powder more environmentally friendly than paint. The powder coating of MDF has never succeeded before because it is difficult to heat the powder so that it adheres and does not burn the MDF. So it's high time to show this product and process to the world and get DSM's target audience excited about it.

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Changing mindset in the marketplace

That this powder coating process offers many possibilities goes without saying. For example, for coating children's furniture and other products that people come into contact with. In order to develop it further and offer it widely, an investment is needed. This is why DSM would like to change the mindset in the market so that the new process will quickly become established. The question to C4Real was therefore to develop a visualization that quickly shows the impact of the new process on the market.

That this powder coating process offers many possibilities goes without saying. For example, for coating children's furniture and other products that people come into contact with. In order to develop it further and offer it widely, an investment is needed. This is why DSM would like to change the mindset in the market so that the new process will quickly become established. The question to C4Real was therefore to develop a visualization that quickly shows the impact of the new process on the market.

That this powder coating process offers many possibilities goes without saying. For example, for coating children's furniture and other products that people come into contact with. In order to develop it further and offer it widely, an investment is needed. This is why DSM would like to change the mindset in the market so that the new process will quickly become established. The question to C4Real was therefore to develop a visualization that quickly shows the impact of the new process on the market.

DSM Revolutionary powder coating process in pictures

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Do you have a question, want to know more about our approach or want more information about a specific challenge? Don't hesitate and feel free to contact us. We look forward to helping you further.

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Combination of animation and film images

The visualization combined 3D animation and film footage of end users. Briefly and concisely, we visualized the process and its various benefits. This allows DSM to quickly and easily display on the website why the market should change. Of course, sales staff can also show the animation during conversations and it is suitable for use at trade shows.

The visualization combined 3D animation and film footage of end users. Briefly and concisely, we visualized the process and its various benefits. This allows DSM to quickly and easily display on the website why the market should change. Of course, sales staff can also show the animation during conversations and it is suitable for use at trade shows.

The visualization combined 3D animation and film footage of end users. Briefly and concisely, we visualized the process and its various benefits. This allows DSM to quickly and easily display on the website why the market should change. Of course, sales staff can also show the animation during conversations and it is suitable for use at trade shows.

DSM Revolutionary powder coating process in pictures

"With our specialized knowledge, down-to-earth approach and creative problem-solving ability, we always go for maximum customer value and work to build lasting relationships with our clients."

Ton Kuper

CEO, C4Real

Free consultation

"With our specialized knowledge, down-to-earth approach and creative problem-solving ability, we always go for maximum customer value and work to build lasting relationships with our clients."

Ton Kuper

CEO, C4Real

Free consultation

"With our specialized knowledge, down-to-earth approach and creative problem-solving ability, we always go for maximum customer value and work to build lasting relationships with our clients."

Ton Kuper

CEO, C4Real

Free consultation

Do you have a complex issue you want to clarify? We are here for you.

Do you have a question, want to know more about our approach or want more information about a specific challenge? Don't hesitate and feel free to contact us. We look forward to helping you further.

Get in touch

Do you have a complex issue you want to clarify? We are here for you.

Do you have a question, want to know more about our approach or want more information about a specific challenge? Don't hesitate and feel free to contact us. We look forward to helping you further.

Get in touch

Do you have a complex issue you want to clarify? We are here for you.

Do you have a question, want to know more about our approach or want more information about a specific challenge? Don't hesitate and feel free to contact us. We look forward to helping you further.

Get in touch